Have you ever found yourself scrolling through Instagram, marveling at Hailey Bieber’s effortlessly chic style, wondering how you can achieve her ‘Strawberry Girl’ glam? You’re not alone. Her stunning blend of a dewy complexion, bold brows, and fresh blush tones seems to blend sophistication and playfulness perfectly. The good news is, with the right tools and techniques, this look is within reach. Let’s take a comprehensive look at how you can create the ‘Strawberry Girl’ glam yourself.

Understanding the ‘Strawberry Girl’ Aesthetic
In essence, the ‘Strawberry Girl’ glam is all about combining natural beauty with a hint of playfulness. This look focuses on a fresh, glowing complexion with hints of berry hues. It’s reminiscent of a soft, sunny day with a splash of rosy freshness, making it ideal for both everyday wear and special occasions. The key to achieving this aesthetic is balance; you want your look to be polished but not overly precise, allowing your natural beauty to shine through.
The Inspiration Behind the Look
Hailey Bieber’s ‘Strawberry Girl’ glam draws inspiration from the idea of youthful exuberance. Imagine a vibrant summer day where you’re picking strawberries, the sun is gently kissing your skin, and there’s a natural flush on your cheeks from the warm weather. This makeup style encapsulates that airy, lively feeling. It’s about letting your skin breath while adding subtle highlights to your natural features.
Preparing Your Skin: The Canvas for Beauty
Before you dive into makeup, preparing your skin properly is essential. Think of your skin as the canvas on which your makeup art will unfold. A well-prepped face not only helps makeup last longer but also ensures that it looks seamless.
Cleansing and Hydration
Start with a gentle cleanser that suits your skin type to remove any impurities without stripping natural oils. Follow it up with a hydrating toner to balance the skin’s pH levels. Next, apply a moisturizer suitable for your skin type. Choose a light, non-greasy one that absorbs well.
Primer: A Must for Long-Lasting Make-Up
Using a primer is key to achieving that dewy, fresh look. A hydrating primer will help create that radiant base, keep your makeup in place, and provide a smooth surface for foundation.
Achieving the Perfect Complexion
The complexion is the cornerstone of the ‘Strawberry Girl’ glam. The goal is to achieve a dewy, youthful glow that looks both radiant and natural.
Choosing the Right Foundation
Opt for a tinted moisturizer or a lightweight foundation that provides just the right amount of coverage while allowing your skin’s natural texture to shine. Products with a dewy finish are perfect for achieving that subtle glow.
Application Techniques
Use a damp beauty sponge or a foundation brush to apply the foundation. This ensures that the product blends seamlessly into your skin. Remember—less is more. You’re aiming for evenness without masking your natural complexion.
Concealer for a Flawless Finish
Use concealer sparingly to hide any blemishes or under-eye circles. Choose a creamy formulation that provides coverage without caking. Apply with your ring finger for a gentle touch or a concealer brush to get into any hard-to-reach areas.
Bringing on the Berry: Blush and Lips
The defining elements of Hailey Bieber’s ‘Strawberry Girl’ look are her strawberry-toned cheeks and lips. It’s all about a hint of color that exudes health and vibrancy.
Selecting the Right Blush
To capture that strawberry-kissed glow, opt for a cream or liquid blush in shades of berry, peach, or soft pink.
Application Tips
Smile and apply the blush to the apples of your cheeks, blending upwards towards your temples. This technique lifts the face and mimics a natural flush. Use your fingers or a stippling brush for the most natural effect.
Lips: Enhance Your Natural Tone
For the lips, choose a tinted lip balm or a sheer lipstick in a strawberry hue. Avoid anything too matte; the goal is a fresh, hydrated look.

Eye Makeup: Subtle yet Striking
Though the complexion and lips take center stage, the eyes complete the look with a subtle yet impactful touch.
Bold Brows
Hailey is known for her well-defined brows. Use a brow pencil or powder to fill in sparse areas, maintaining your natural arch.
Eyeshadow Choices
Stick with neutral tones that enhance your natural eye color. Soft beiges, light browns, and peachy tones work well to keep the focus on your lips and complexion.
Keeping it Simple with Eyeliner
Use a soft brown eyeliner to define the eyes subtly. Apply close to the lash line and blend slightly for a smoky effect.
Highlight the Eyes with Mascara
Finish with a coat or two of volumizing mascara to open up your eyes without making them the focal point.
Setting the Look: Keeping it Fresh
While the ‘Strawberry Girl’ glam is all about a natural look, setting your makeup ensures it stays put throughout the day.
Use a Translucent Setting Powder
Lightly dust a translucent powder over your T-zone to keep shine at bay while maintaining that dewy finish.
Setting Spray for Longevity
A setting spray will lock in moisture and keep the makeup looking fresh, ensuring your glow lasts from day to night.

Product Recommendations: Making the Right Choice
Choosing the right products can make all the difference. Here are some recommendations that can help achieve Hailey Bieber’s ‘Strawberry Girl’ glam:
| Category | Recommended Product | Notes |
|---|---|---|
| Primer | Tatcha The Silk Canvas | Perfect for a smooth and luminous base |
| Foundation | NARS Pure Radiant Tinted Moisturizer | Offers light coverage with a radiant finish |
| Blush | Glossier Cloud Paint (in Puff or Beam) | Cream formula ideal for a natural flush |
| Lip Product | Dior Lip Glow in Berry | Hydrating and subtly pigmented |
| Mascara | Too Faced Better Than Sex | Provides volume without clumping |
| Setting Spray | Urban Decay All Nighter | Ensures long-lasting wear without fading |
Practice Makes Perfect
Like any makeup style, achieving the ‘Strawberry Girl’ glam takes a bit of practice. Don’t be afraid to experiment with different products and techniques to discover what suits you best. Remember, makeup is an art form. It’s about expressing your individuality while enhancing your natural beauty.

Embrace Your ‘Strawberry Girl’ Glam
With these guidelines in hand, you’re well on your way to capturing the essence of Hailey Bieber’s iconic look. Let your personality shine through, keep things effortless, and most importantly, have fun with it. Enjoy the process and revel in the confidence of putting your unique twist on the ‘Strawberry Girl’ glam.

